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The vital drop : communication for polio eradication in India

Chaturvedi, Gitanjali.

The vital drop : communication for polio eradication in India [E-Book] - Thousand Oaks, Calif. : SAGE Publications, 2008. - 1 online resource (319 pages) : illustrations

Includes bibliographical references (pages 305-311) and index.

Foreword by Kul Gautam and David Heymann -- Introduction -- India and the global commitment to eradicate polio -- Setting the stage for polio eradication in India -- Partnership, advocacy and mass media -- The social mobilisation network -- The underserved strategy -- The Bihar story : innovations in social mobilisation -- Shutting the door on polio : other experiences -- Evidence to drive communication -- Conclusion : the end of polio?

ISBN: 9788132100508 8132100506

Subjects--Topical Terms:
Poliomyelitis--Prevention.--India
Mass media in health education--India.
Communication in medicine--India.
Health education--India.
Mass media.
Health education.
Poliomyelitis--prevention & control
Communications Media
Health Education

Subjects--Geographic Terms:
India
India.

National Library of Medicine Call No.: 2009 G-870 WC 556 / C495v 2008

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