NHS Logo

Strategy : an international perspective

De Wit, Bob

Strategy : an international perspective - 7th ed. - Andover : Cengage, 2020 - xxi, 842p

The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of �what is strategy�, the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of the strategy debates encourages the qualities of creativity, flexibility, independence and analytical depth that are needed to become a strategic thinker.

9781473765856


Business Planning
Organisations
Management

HF 5341
London Health Libraries Consortium Privacy notice and Membership terms and conditions