Doing qualitative research

Previous editions are entitled: "Doing qualitative research: a practical guide".

Part One: Introduction; Chapter 1: How To Use This Book; Chapter 2: What You Can (and Can’t) Do with Qualitative Research; Why Do Researchers Use Qualitative Methods?; Are Qualitative Methods Always Appropriate?; Should You Use Qualitative Methods?; Chapter 3: Focusing a Research Project; Moira’s Research Diary; Sally’s Research Diary; Simon’s Research Diary; Part Two: Starting Out and Project Foundations; Chapter 4: Ethical Research; The Standards of Ethical Research; Why Ethics Matter for Your Research; Ethical Guidelines in Practice; Complex Ethical Issues; Research Governance; Managing Unfolding Ethical Demands; Chapter 5: What Counts as ‘Originality’?; Originality; Being a Professional; Independent Critical Thought; Chapter 6: Research Design; Interviews; Ethnographies; Texts; The Internet; Audio
Data; Visual Data; Mixed Methods; Chapter 7: Using Theories; How Theoretical Models Shape Research; The Different Languages of Qualitative Research; Theories,
Models and Hypotheses; Examples; Chapter 8: Formulating a Research Question; Challenges; Solutions; Some Cautions; Chapter 9: Choosing a Methodology; Qualitative or Quantitative?; Your Research Strategy; Choosing a Methodology: a Case Study; Naturally Occurring Data?; Mixed Methods?; Chapter 10: Writing a Research Proposal; Aim for Crystal Clarity; Plan Before You Write; Be Persuasive; Be Practical; Make Broader Links; A Caution: Misunderstanding Qualitative Research?; Part Three: Getting Support; Making Good Use of Your Supervisor; Supervision Horror Stories; Student and Supervisor Expectations; The Early Stages; The Later Stages; Standards of Good Practice; Chapter 12: Getting Feedback; Writing; Speaking; The Art of Presenting Research; Feedback from the People You Study; Part Four:
Collecting and Analysing Data; Chapter 13: How many cases do you need?; What is a case study?; The Quantitative Model of Generalization; The Rationale of Case Study Design; Case study Research in Practice; Chapter 14: Collecting Your Data; Collecting Interview Data; Collecting Focus Group Data; Collecting Ethnographic Data; Collecting Internet Data; Chapter 15: Developing Data Analysis; Kick-Starting Data Analysis; A Case Study; Interviews; Fieldnotes; Transcripts; Visual Data; Chapter 16: Using Computers to Analyse Qualitative Data; A note on learning to use QDA software; What QDA software can do for you; Advantages of QDA software; Text analytics; Chapter 17: Quality in Qualitative Research; Validity; Reliability; Chapter 18: Evaluating Qualitative Research; Two Guides for Evaluating Research; Four Quality Criteria; Applying Quality Criteria; Four Quality Issues Revisited; Chapter 19: Effective Qualitative Research; Keep It Simple; Do Not Assume That We Are Only Concerned with Subjective Experience; Take Advantage of Using Qualitative Data; Avoid Drowning in Data; Avoid Journalism; Part Five: Writing Up Your Research; Chapter 20: Considering Your Audience; The Policy-Making Audience; The Practitioner Audience; The Lay Audience; Chapter 21: The First Few Pages; The Title; The Abstract; Keywords; The Table of Contents; Chapter 22: The Literature Review Chapter; Recording Your Reading; Writing your Literature Review; Practical Questions; Principles; Do You Need a Literature Review Chapter?; Chapter 23: The Methodology Chapter; What Should the Methodology Chapter Contain?; A Natural History Chapter?; Chapter 24: The
Data Chapters; The Macrostructure; The Microstructure; Tightening Up; Chapter 25: The Concluding Chapter; The Concluding Chapter as Mutual Stimulation; What Exactly Should Your Concluding Chapter Contain?; Confessions and Trumpets; Theorizing as Thinking Through Data; Writing for Audiences; Why Your Concluding Chapter can be Fun; Part Six: The Aftermath; Chapter 26: Surviving an Oral Examination; Viva Horror Stories; Preparing for Your Oral; Doing the Oral; Outcomes; Revising Your Thesis after the Oral; A Case Study; Chapter 27: Getting Published; The Backstage Politics of Publishing; Strategic Choices; What Journals are Looking For; Reviewers’ Comments; How to Write a Short Journal Article;

Written by leaders of qualitative methodology, this book provides up-to-date and interdisciplinary insight into a range of qualitative methods.
Bringing together different perspectives, contributors discuss theoretical underpinnings of these methods before taking readers through the process of each approach and helping them develop skills needed to carry out this type of research autonomously and with confidence.
Highlights include:

New chapters on multimethod qualitative research, using digital data and video, and addressing social issues in research.

More guidance on how to store and manage data appropriately.

Advice on how to publish research in journals.

Full of practical tips, exercises and summaries, this book continues to be a masterclass in qualitative research for students and researchers across the social sciences and beyond.