Strategy : an international perspective

By:

De Wit, Bob

Publication details: Andover : Cengage, 2020Edition: 7th edDescription: xxi, 842pISBN:

9781473765856

Subject(s):

NLM classification:

HF 5341

Summary: The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of �what is strategy�, the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of the strategy debates encourages the qualities of creativity, flexibility, independence and analytical depth that are needed to become a strategic thinker.

Holdings
Item type	Home library	Class number	Status	Date due	Barcode
Book	Hirson Library (St Helier) Shelves	HF 5341 (Browse shelf(Opens below))	Available		042455
Book	Sally Howell Library (Epsom) Shelves	HF 5341 (Browse shelf(Opens below))	Available		062060

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Previous	HF 5341 Exploring corporate strategy	HF 5341 Globalization and its discontents	HF 5341 Global strategic management	HF 5341 Strategy : an international perspective	HF 5341 Exploring strategy : text and cases	HF 5353 Customer service :	HF 5353 The ten principles behind great customer experiences	Next

The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of �what is strategy�, the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of the strategy debates encourages the qualities of creativity, flexibility, independence and analytical depth that are needed to become a strategic thinker.

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